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The Irresistible Factor
Kristi Bridges

The Irresistible Factor

No. of episodes
184
Latest episode
2025-11-19
Business Entrepreneurship Marketing

Where can you listen?

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The Irresistible Factor Podcast focuses on brands in the health and wellness space that want to become irresistible to consumers, investors and retailers. Kristi Bridges is the President and CEO of The Sawtooth Group where she has worked for over 20 years to create innovative, relevant strategies to bring brands and their consumers closer together. She is one of the creators of I-Factor®, the first and only research tool designed to understand today's digital consumer's relationship to brands.

Episodes

Questions & Answers

How many episodes are there of The Irresistible Factor?

There are 184 episodes avaiable of The Irresistible Factor.

What is The Irresistible Factor about?

We have categorized The Irresistible Factor as:

  • Business
  • Entrepreneurship
  • Marketing

Where can you listen to The Irresistible Factor?

The Irresistible Factor is available, among others places, on:

  • Spotify
  • Apple Podcasts
  • Podtail
  • Google Podcasts

When did The Irresistible Factor start?

The first episode of The Irresistible Factor that we have available was released 8 February 2021.

Who creates the podcast The Irresistible Factor?

The Irresistible Factor is produced and created by Kristi Bridges.