The Effectiveness Gap
Perspective

The Effectiveness Gap

No. of episodes
10
Latest episode
2025-11-18

Where can you listen?

Perspective’s Nike Stellamans and Marcel Verhaaf explore all the stages and participants in the design process.

In their quest to bridge the effectiveness gap they explore requirements and opportunities to get better design solutions for brands in FMCG/CPG.


Through conversations with brand owners, experts and partners in the process they look for opportunities to learn. With these podcasts they aim to challenge current practices and start more open exchanges to do better.


www.wegiveperspective.com

Episodes

Questions & Answers

How many episodes are there of The Effectiveness Gap?

There are 10 episodes avaiable of The Effectiveness Gap.

What is The Effectiveness Gap about?

We have categorized The Effectiveness Gap as:

  • Business
  • Marketing

Where can you listen to The Effectiveness Gap?

The Effectiveness Gap is available, among others places, on:

  • Spotify
  • Apple Podcasts
  • Podtail
  • Google Podcasts

When did The Effectiveness Gap start?

The first episode of The Effectiveness Gap that we have available was released 15 September 2025.

Who creates the podcast The Effectiveness Gap?

The Effectiveness Gap is produced and created by Perspective.