Supply chains: Smart cars - for iPod/iPhone

No. of episodes

Latest episode

2009-12-05

Where can you listen?

What happens when you bring the best of two famous brands together? What sorts of innovations can emerge, and how is a brand image created for the new product? The Smart car came about as a result of a collaboration between car manufacturer Mercedes-Benz and Swatch, the Swiss watch maker. This album examines the innovations behind the Smart car, its supply chain, and its assembly line in Hambach, France, where a finished car is produced every 96 seconds. With its major suppliers situated on the same site, Smart can rapidly assemble a good value customisable car which is both pioneering and appealing. This material forms part of The Open University Course T882 Supply chain innovation, strategy and management.

Episodes

Questions & Answers

How many episodes are there of Supply chains: Smart cars - for iPod/iPhone?

There are 10 episodes avaiable of Supply chains: Smart cars - for iPod/iPhone.

What is Supply chains: Smart cars - for iPod/iPhone about?

We have categorized Supply chains: Smart cars - for iPod/iPhone as:

Education
Technology
Courses

Where can you listen to Supply chains: Smart cars - for iPod/iPhone?

Supply chains: Smart cars - for iPod/iPhone is available, among others places, on:

Apple Podcasts
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Google Podcasts

When did Supply chains: Smart cars - for iPod/iPhone start?

The first episode of Supply chains: Smart cars - for iPod/iPhone that we have available was released 5 December 2009.

Who creates the podcast Supply chains: Smart cars - for iPod/iPhone?

Supply chains: Smart cars - for iPod/iPhone is produced and created by The Open University.