How Guru Became North America’s Leading Organic Energy Drink Brand

How Guru Became North America’s Leading Organic Energy Drink Brand

Shopify Masters · 2025-05-29
40:59

Guru Energy built customer loyalty and beat major competitors by understanding customer profiles in a crowded market and activating a unique influencer strategy.

For more on Guru Energy and show notes click here.

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Shopify Masters

Do you want to start your own business? Great! But how do you actually do it? Don't worry, we've got you covered on Shopify Masters, an official podcast from Shopify. Each week, hosts Shuang Esther Shan and Adam Levinter sit down with entrepreneurs and e-commerce experts as they share their experiences running successful online stores. Learn how to create social media ads that pay off, how to optimize your website for sales, what it takes to find the right supplier and so much more.

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