Ep.59 | Gregg Rogers | Senior Director, Curation Partnerships at Equativ
This week on the show Sean is joined by Gregg Rogers, Senior Director, Curation Partnerships at Equativ. Chapters below 👇
🎙 Gregg’s Career Journey
🎙 The Evolution of Equativ and Its Mission
🎙 Breaking Down Curation: Why It’s More Than Just a Buzzword
🎙 SSP vs. DSP: Why Curation on the Supply Side Matters
🎙 Addressability & Audience Targeting
🎙 AI, Creative Personalisation & Commerce Media
🎙 Predictions for 2025
🎙 Gregg’s Career Advice
Programmatic Pulse
This podcast series will interview industry leaders in Programmatic, AdTech & MarTech to dissect their career journeys, strategies and actionable insights, providing an invaluable roadmap for those looking to excel in the space. Alongside these conversations, we'll share the latest industry trends, technologies and innovations to provide a comprehensive 360-degree view of the programmatic landscape.
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