Ep.57 | Joy Ross | SVP, DSP at Cadent

Ep.57 | Joy Ross | SVP, DSP at Cadent

Programmatic Pulse · 2025-01-21
24:17

This week Sean is joined by Joy Ross, SVP, DSP at Cadent.

00:15 Joy’s Career Journey

02:09 Lessons from Building Standards in Programmatic Advertising

05:56 Inside Cadent: Converging TV and Programmatic Innovation

07:00 The Future of CTV: Growth, Challenges, and Opportunities

09:25 UK vs US - CTV Market

14:00 The Women in Programmatic Network: Building Global Connections

17:15 Create Joy: Supporting Small Businesses

22:40 Joy’s Advice for Thriving in the Industry

Joy Ross - https://www.linkedin.com/in/joycavanagh/

Programmatic Pulse

This podcast series will interview industry leaders in Programmatic, AdTech & MarTech to dissect their career journeys, strategies and actionable insights, providing an invaluable roadmap for those looking to excel in the space. Alongside these conversations, we'll share the latest industry trends, technologies and innovations to provide a comprehensive 360-degree view of the programmatic landscape.

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